PROGRAMMATIC TV

What we offer

NEXT MEDIA Direct Programmatic TV platform -for broadcast TV and cable TV- automates and streamlines time-consuming processes, offering highly targeted campaigns to the advertisers and higher revenues to the TV industry.

01 Broadcast TV

NEXT MEDIA Direct Programmatic TV platform for broadcast TV

02 Cable TV

NEXT MEDIA Direct Programmatic TV platform for cable TV.

01

NEXT MEDIA Direct Programmatic TV platforms for broadcast TV and cable TV, enable the TV industry to sell their linear TV inventory in an automated and efficient way, with highly targeted campaigns, based on Nielsen's TV audience data.

02

NEXT MEDIA Direct Programmatic TV platform enables ad buyers to place orders and TV providers to deliver the commercials in an automated way. 

03

The platform isn't a real-time bidding platform.

04

NEXT MEDIA Direct Programmatic TV provides a real-time picture of the available inventory and decision-making process based on Nielsen's TV audience data.

05

NEXT MEDIA Direct Programmatic TV platform offers end-to-end automation of the traditional TV workflow including avail requests, offers, proposals, orders, and creative.

06

NEXT MEDIA Direct Programmatic TV is a highly customizable platform, aiming to fully meet the needs of the TV's and Cable TV's commercial department.

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